# AthleteBridge — product assets

> 19 published assets for AthleteBridge (20 files incl. ad sizes): promo films, demos, documents, services, mockups, ads.

Source: https://burdenoff.com/products/atheletebridge/assets

## AthleteBridge — 2-minute product promo (1080p)

- Product: AthleteBridge
- Category: Promo films
- Format: video, mp4, 2:00, 1920x1080
- File: https://assets.burdenoff.com/products/atheletebridge/promo/atheletebridge-promo-2min-1080p.mp4
- Captions: https://assets.burdenoff.com/products/atheletebridge/promo/atheletebridge-promo-2min-1080p.vtt
- Notes: https://assets.burdenoff.com/products/atheletebridge/promo/atheletebridge-promo-2min-1080p.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-promo-2min-1080p
- Tags: promo, overview, voiceover, esports, ai, pricing

Two-minute narrated promo: AthleteBridge as one platform for athletes, coaches, teams and fans, covering training logs, AI-drafted programs, one schedule, auto standings, esports brackets and the free plan.

### About

A 2-minute, 1920x1080 narrated product film with music. It opens on the problem ("Great teams. Scattered tools." — progress in notebooks, standings worked out by hand), introduces AthleteBridge as "the sports, gaming and training platform for athletes, coaches, teams and fans", then runs through numbered feature chapters over product UI renders: training logs ("Every workout, on the record"), coach drill libraries, AI-drafted programs that a coach must publish ("Commission a program. Keep the last word."), one shared schedule ("One schedule for the whole squad"), automatic standings, and esports brackets on the same engine ("Esports on the same spine"). It closes on the free plan (up to 25 athletes, 3 programs, 20 coaching sessions and 20 fixtures a month) and a call to action. Suitable as the hero video on a product page.

### Transcript

- [00:00] A Sunday football league, a ranked e-sports final,
- [00:04] both deserve better than a spreadsheet.
- [00:09] Athlete progress lives in notebooks.
- [00:11] Coaches rebuild the same drills every season
- [00:13] and standings still worked out by hand.
- [00:19] This is Athlete Bridge,
- [00:20] the sports gaming and training platform
- [00:23] for athletes, coaches, teams and fans.
- [00:28] Athletes follow coach-built programs,
- [00:30] log every workout and watch their speed,
- [00:32] endurance and personal bests trend upward.
- [00:38] Coaches build a drill library once,
- [00:40] publish programs to every squad
- [00:42] and coach on real data instead of gut feel.
- [00:47] Need a season plan?
- [00:49] Hand the AI a brief.
- [00:51] It writes a real draft program
- [00:53] and nothing reaches athletes until a coach publishes it.
- [00:58] It reads the logs your athletes already keep,
- [01:00] calls progression or deload
- [01:02] and the coach override always wins.
- [01:07] Roster's, training sessions,
- [01:09] matches and coach bookings share one schedule
- [01:12] instead of living in separate places.
- [01:16] Record a result on the fixture
- [01:18] and the engine recomputes the table.
- [01:21] Brackets and live standings, no spreadsheet required.
- [01:27] e-sports tournaments run on that same engine
- [01:30] with brackets, ladders and rankings
- [01:32] beside your physical teams.
- [01:36] Start free with up to 25 athletes,
- [01:39] three programs, 20 coaching sessions
- [01:41] and 20 fixtures a month.
- [01:46] Coach, compete, game
- [01:49] and bring your fans along for every live score.
- [01:54] Ready to raise your game?
- [01:56] Start free at athletebridge.com.

## AthleteBridge — Booking and completing a coaching session (screen recording)

- Product: AthleteBridge
- Category: Demos
- Format: video, webm, 1:04, 1918x932
- File: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-booking-completing-coachingsession.webm
- Notes: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-booking-completing-coachingsession.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-demo-booking-completing-coachingsession
- Tags: demo, sessions, coaching, booking, screen-recording

Silent 1-minute screen recording: a coach books an in-person 'batting practice' session, confirms it, then completes it with written feedback and a star rating.

### About

A silent screen recording (about 1 min 4 s, 1918x932) of the AthleteBridge web console in its dark theme, showing the full lifecycle of a one-to-one coaching session: requested, confirmed, completed. Good for showing coaches and coaching businesses how sessions replace arranging things over chat.

### Transcript

No spoken audio — screen recording.

### Walkthrough

1. **0:00–0:20 Book session form.** Sessions > New opens "Book session — schedule a coaching session between a coach and an athlete". The coach field is locked to the signed-in user; the title "batting practice" is typed and the Team dropdown is opened.
2. **~0:28–0:36 Session details.** Type is left on In Person (other options Online and Hybrid), the program is set to "Fitness Test", location "mumbai", duration 60 minutes, and the Scheduled-at date picker is used before clicking Book session.
3. **~0:44 Requested session.** The session detail page shows a Requested → Confirmed → Completed lifecycle, coach and athlete cards (athlete "User rohit"), schedule 24 Sept 2026, 4:48 pm, mumbai, and Actions: Confirm / Cancel session.
4. **~0:52 Complete session dialog.** After confirming, a "Complete session" dialog asks for feedback ("How did the session go?") and an optional 1–5 star rating.
5. **~1:00 Completed.** All three lifecycle steps are ticked; the Outcome panel shows "Completed 23 Sept 2026", a 4.0 star rating and the feedback text "good".

## AthleteBridge — Creating a team and adding a member (screen recording)

- Product: AthleteBridge
- Category: Demos
- Format: video, webm, 1:07, 1918x932
- File: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-create-team.webm
- Notes: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-create-team.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-demo-create-team
- Tags: demo, teams, roster, cricket, screen-recording

Silent 67-second screen recording: a new cricket team 'RCB' (U32, 2026, Bengaluru) is created and a captain is added to its roster.

### About

A silent screen recording (about 1 min 7 s, 1918x932) of the AthleteBridge web console showing how a squad is set up: creating a team, then adding the first roster member with a role, status, position and jersey number. Useful for club secretaries and team managers evaluating roster setup.

### Transcript

No spoken audio — screen recording.

### Walkthrough

1. **0:00–0:13 New team form.** Teams > New shows "New team — create a new squad to build a roster" with team name, sport, status (Forming), age group, season, home venue, head coach and description fields. The name "RCB" is entered and the Sport dropdown opened.
2. **~0:21 Filled form.** Sport Cricket, status Active, age group U32, season 2026; the home venue is being filled in.
3. **~0:29 Empty team page.** The new team page reads "RCB · Cricket · U32 · 2026 · bengaluru" with Edit / Archive actions and "Roster (0) — No members yet".
4. **~0:38–0:46 Add member dialog.** A member is added by user ID with display name "virat", role Captain, status Trial and a position field; the dialog notes that user search is unavailable, so the user ID is pasted in.
5. **~0:54–1:03 Roster updated.** Roster (1) lists virat as Captain, position batsman, jersey 18; the status is switched from Trial to Active inline. The Fixtures (0) panel below offers "Schedule".

## AthleteBridge — Tour of the main console screens (screen recording)

- Product: AthleteBridge
- Category: Demos
- Format: video, webm, 0:35, 1918x932
- File: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-navigating-atheletebridge.webm
- Notes: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-navigating-atheletebridge.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-demo-navigating-atheletebridge
- Tags: demo, overview, dashboard, standings, fixtures, analytics, screen-recording

Silent 35-second tour of the AthleteBridge console: dashboard, standings, analytics (training load), teams, fixtures and sessions in a workspace with RCB, MI and CSK cricket teams.

### About

A short silent screen recording (about 35 s, 1918x932) that clicks through the main areas of the AthleteBridge web console in a populated sample workspace ("Burdenoff league" with three cricket teams: RCB, MI and CSK). It is the quickest overview of the product among the demos and works as an orientation clip before the task-specific demos.

### Transcript

No spoken audio — screen recording.

### Walkthrough

1. **0:00–0:07 Dashboard.** Upcoming fixtures (RCB vs MI, RCB vs CSK, MI vs CSK, Burdenoff league, Scheduled), a Recent activity feed (fixture updates, session "batting practice" completed and rated 4/5, results MI 3–1 RCB and CSK 3–2 MI) and Upcoming sessions.
2. **~0:11 Standings.** "Live competition tables, recomputed automatically from results": Burdenoff league with CSK 6 pts, MI 3 pts, RCB 0 pts.
3. **~0:15–0:20 Analytics.** Session status donut, a Weekly training load chart (acute 7-day load 200, chronic 28-day average 50, ACWR 4.00, at risk) and a Training load by athlete table.
4. **~0:24 Teams.** Cards for RCB (Bengaluru), MI (Mumbai) and CSK (Chennai), all Cricket, Active.
5. **~0:29 Fixtures.** Fixture cards with filters by status, team and type, including semi-finals and finals with scores (CSK 5–1 RCB, CSK 3–2 MI, MI 3–1 RCB) and a Tournament bracket button.
6. **~0:33 Sessions.** "One-to-one coaching sessions with a request → confirm → complete flow": fielding practice (Completed), bowling practice (Confirmed) and batting practice (Completed, 4.0 stars).

## AthleteBridge — Recording performance metrics and logging a workout (screen recording)

- Product: AthleteBridge
- Category: Demos
- Format: video, webm, 0:57, 1918x932
- File: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-record-metrics-log.webm
- Notes: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-record-metrics-log.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-demo-record-metrics-log
- Tags: demo, performance, metrics, workout-log, screen-recording

Silent 57-second screen recording of the Performance page: recording a 100 m metric for an athlete and logging a planned 'lower body workout'.

### About

A silent screen recording (about 57 s, 1918x932) of the AthleteBridge Performance page, where coaches log workouts and record typed metrics to track an athlete's progress over time. It shows choosing a team and athlete, recording a metric, and logging a workout that then appears in the athlete's workout history.

### Transcript

No spoken audio — screen recording.

### Walkthrough

1. **0:00–0:11 Pick an athlete.** Performance ("Log workouts, record metrics and track an athlete's progress over time") with Team and Athlete selectors. Choosing RCB / virat #18 shows an existing Speed metric card (100 m, 5.9 s, first reading).
2. **~0:18–0:25 Record metric dialog.** For athlete rohit (MI, #45): metric type (Custom, then Strength selected), recorded-at timestamp, label "100 m", value 5.8, unit and optional source (e.g. GPS vest).
3. **~0:32 Metric saved.** The Performance metrics panel shows a Strength card, 100 m, 5.8, first reading, 23 Sept 2026.
4. **~0:39 Log workout dialog.** Title "lower body workout", status Planned, performed-at timestamp, duration, RPE (1–10), total load and notes.
5. **~0:46–0:54 Workout history.** The workout appears in the history table (20 min, RPE 10, 23 Sept 2026, Planned); the view then returns to the empty "Pick an athlete to begin" state.

## AthleteBridge — Scheduling a fixture (screen recording)

- Product: AthleteBridge
- Category: Demos
- Format: video, webm, 0:41, 1918x932
- File: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-schedule-fixture.webm
- Notes: https://assets.burdenoff.com/products/atheletebridge/demos/atheletebridge-demo-schedule-fixture.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-demo-schedule-fixture
- Tags: demo, fixtures, scheduling, competition, screen-recording

Silent 41-second screen recording: scheduling a Cup final, CSK vs RCB in the Burdenoff league, then viewing the fixture detail page with its Record result panel.

### About

A silent screen recording (about 41 s, 1918x932) showing how a match is scheduled in AthleteBridge: picking home and away teams, the fixture type, competition and round, venue and date, and landing on the fixture page where a result can later be recorded to update standings. Aimed at fixtures secretaries and team managers.

### Transcript

No spoken audio — screen recording.

### Walkthrough

1. **0:00 Fixtures list.** "Matches across friendlies, league games, cups, tournaments and scrimmages", with one scheduled card (CSK vs MI, Burdenoff league final) plus Tournament bracket and Schedule fixture buttons.
2. **~0:08–0:13 Schedule fixture form.** Home team CSK, away team RCB (optional for trials and open events); type options Friendly, League, Cup, Tournament, Scrimmage with Cup selected.
3. **~0:18–0:28 Details.** Competition "Burdenoff league", round "final", venue "chennai", scheduled at 09/25/2026 05:30 PM, optional kick-off time and notes; then Schedule fixture.
4. **~0:33 Fixture detail.** "CSK vs RCB — Cup · Burdenoff league", Scheduled, 25 Sept 2026 5:30 pm, chennai, with a Record result panel ("Recording a final score marks this fixture Completed and recomputes the competition standings for both teams").
5. **~0:39 Back to the list.** The new CSK vs RCB card sits next to the existing CSK vs MI final.

## AthleteBridge — Product Catalogue 2026

- Product: AthleteBridge
- Category: Documents
- Format: pdf, pdf, 51 pages
- File: https://assets.burdenoff.com/products/atheletebridge/docs/atheletebridge-brochure.pdf
- Notes: https://assets.burdenoff.com/products/atheletebridge/docs/atheletebridge-brochure.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-brochure
- Tags: brochure, catalogue, pricing, ai, security

51-page landscape product catalogue: who AthleteBridge is for, what it does, 16 use cases, the AI coaching engine, roles, architecture, security, plans and FAQs.

### About

The full AthleteBridge product catalogue (51 slide-format pages, 16:9 landscape). It presents AthleteBridge as "one governed record for the squad, the season, the training and the athlete", with rosters, fixtures and standings, programs and drills, coaching sessions and performance data. Written for club, academy and esports decision-makers, and useful as the main leave-behind after a first call.

### Contents

- p1 Cover: Product Catalogue 2026
- p2–3 01 The short version, in four numbers
- p4–5 02 Who it is for (club secretaries, team managers, athletes, coaches, academy directors, esports managers)
- p6–7 03 What breaks today
- p8–10 04 What you get: roster, competition, coaching, insight, intelligence, governance
- p11–19 05 Put to work: 16 role-based situations
- p20–29 06 Built AI-native: four pillars, AI-drafted programs, validation, four provider adapters (Gemini, OpenAI, Anthropic, OpenRouter), in-app assistant, guardrails, decision provenance, what the AI does not do yet
- p30–31 07 Who does what: six seeded roles
- p32–36 08 Under the hood: API-first GraphQL, capability by area, standards, deployment
- p37–40 09 Security & trust (soft deletes, append-only AI ledger, "not certified against anything today")
- p41–42 10 One product, many front doors
- p43–44 11 Plans: Free $0, Team $29/mo, Club, Academy, Federation; how pricing works
- p45–50 12 Why teams choose it, honest answers to hard questions, comparison with alternatives
- p51 Start today: waitlist, pricing, docs and sales contacts (atheletebridge.com)

## AthleteBridge — Partner Cheat Sheet

- Product: AthleteBridge
- Category: Documents
- Format: pdf, pdf, 1 pages
- File: https://assets.burdenoff.com/products/atheletebridge/docs/atheletebridge-cheat-sheet.pdf
- Notes: https://assets.burdenoff.com/products/atheletebridge/docs/atheletebridge-cheat-sheet.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-cheat-sheet
- Tags: cheat-sheet, partner, sales, pricing

One-page A4 partner cheat sheet: pitch, problems solved, ideal customer, personas, capabilities, pricing (Free to Federation), competitors, objections and discovery questions.

### About

A single A4 page that condenses the AthleteBridge sales story for partners and referrers. It gives the 30-second pitch, the four problems solved (wrong squad list, hand-typed league table, plans leaving with the coach, no evidence an athlete improved), who to talk to, and the commercial essentials. Use it as a quick reference before or during a prospect call.

### Contents

- What it is, 30-second pitch, problems we solve, value proposition
- Ideal customer (clubs, academies, coaching businesses, esports orgs running several squads) and who is not a fit
- Personas: academy director, club secretary, independent coach, esports manager
- Top use cases and capabilities (rosters, fixtures, auto standings, programs, drill library, sessions, workout logs, metrics, esports brackets, role-based access)
- Pricing: Free $0; Team $29/mo ($24 annual); Club $99/mo ($79); Academy $299/mo ($239); Federation from $600/mo
- Competitive landscape: Hudl, TeamSnap, TrainingPeaks, Spond
- Why us, proof and credibility, demo (app.atheletebridge.com), talking points
- Objection handling, discovery questions, spotting a good opportunity

## AthleteBridge — Sales & Partner Playbook

- Product: AthleteBridge
- Category: Documents
- Format: pdf, pdf, 37 pages
- File: https://assets.burdenoff.com/products/atheletebridge/docs/atheletebridge-partner-playbook.pdf
- Notes: https://assets.burdenoff.com/products/atheletebridge/docs/atheletebridge-partner-playbook.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-partner-playbook
- Tags: partner-playbook, sales, partner, pricing, objections

37-page A4 sales and partner playbook: pitch, problems, personas, 12 use cases, capabilities, pricing and add-ons, competitors, demo script, objections, referral commercials and a 33-screen mockup appendix.

### About

The AthleteBridge sales and partner playbook (37 A4 pages). It is written for referral partners and resellers, showing how to qualify a club, academy or esports organisation, what to say, what not to promise, and how introductions and commissions work. Capabilities are labelled shipped versus roadmap throughout. It ends with a visual appendix of the product mockups.

### Contents

- p1 Cover; p2 00 How to use this playbook
- p3 01 Product overview; p4 03 30-second elevator pitch
- p4–5 04 Problem we solve; 05 Value proposition
- p6–8 Market, geographies (global, strong fit outside North America and Western Europe) and buyer personas
- p9–14 08 Top use cases: 12 scenarios
- p15–17 09 Product capabilities (roster and competition, training and coaching, assistance and automation)
- p18–19 10 Pricing & plans with add-ons (USD and INR)
- p20–21 Competitive alternatives (e.g. Heja) and differentiators
- p22–23 14 Demo information and key messages
- p24–26 16 Objection handling (10 objections) and qualification signals
- p27–29 19 How to introduce us; 21 Partner / referral commercials
- p30–31 22 Contact information and what you can share
- p32–36 24 Product mockups, complete visual appendix (33 screens)
- p37 Closing call to action

## AthleteBridge — Services brochure

- Product: AthleteBridge
- Category: Services
- Format: pdf, pdf, 10 pages
- File: https://assets.burdenoff.com/products/atheletebridge/services/atheletebridge-services-brochure.pdf
- Notes: https://assets.burdenoff.com/products/atheletebridge/services/atheletebridge-services-brochure.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-services-brochure
- Tags: services, consulting, implementation, migration, integrations, coaching-operations, performance-intelligence, managed-operations, rbac, governance, training

Services catalogue for AthleteBridge: nine consulting, setup, migration, integration, coaching-operations, performance-intelligence, managed-operations, governance and training services across two tracks, plus the Discover-Plan-Set up-Operate engagement model.

### About

A 10-page landscape (720x405pt) services catalogue for AthleteBridge. It follows the look of the product catalogue: dark navy cover and divider pages, off-white content pages, purple and teal accents, the orange AthleteBridge mark, and illustrations taken from the catalogue. It covers every service listed on atheletebridge.com/services in two tracks. "Improve your AthleteBridge" covers consulting, migration, coaching operations, performance intelligence, governance and training for a club's own workspace. "Powered by AthleteBridge" covers done-for-you platform setup, integrations and managed sports operations. It is written for clubs, academies and coaching organisations deciding whether to bring in expert help. Pricing is on request; the brochure points readers to atheletebridge.com/contact and contact@atheletebridge.com.

### Contents

1. Cover: "Expert hands on AthleteBridge", with the three service principles (grounded in the product, RBAC & audit throughout, API-first)
2. 01 What we do: overview of both tracks and their services
3. 02 Track one divider: Improve your AthleteBridge
4. Improve your AthleteBridge, design and move in: 2.1 Sports Platform Consulting & Architecture, 2.2 Migration & Onboarding from Existing Tools, 2.3 Coaching & Operations Enablement
5. Improve your AthleteBridge, data, governance, skills: 2.4 Performance Intelligence & AI Enablement, 2.5 Security, RBAC & Governance, 2.6 Training & Team Enablement
6. 03 Track two divider: Powered by AthleteBridge ("We set it up with you" and "Or hand us the schedule")
7. Powered by AthleteBridge: 3.1 Implementation & Platform Setup, 3.2 Integrations & Extensibility, 3.3 Managed Sports Operations
8. 04 How we engage: Discover, Plan, Set up, Operate; engagement model; support & SLAs; pricing (contact us)
9. 05 We leave your team able to run it without us: enablement, support and how to start
10. Contact: atheletebridge.com/contact, email, phone, services, features, app.atheletebridge.com

## AthleteBridge — UI mockups (32 screens)

- Product: AthleteBridge
- Category: Mockups
- Format: pdf, pdf, 32 pages
- File: https://assets.burdenoff.com/products/atheletebridge/mockups/atheletebridge-mockups.pdf
- Notes: https://assets.burdenoff.com/products/atheletebridge/mockups/atheletebridge-mockups.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-mockups
- Tags: mockups, ui, design, mobile, ai

32-page landscape deck of AthleteBridge UI mockups: dashboard, teams, programs, sessions, fixtures, standings, performance, analytics, esports, mobile, landing, onboarding and AI operations screens.

### About

A 32-page landscape (1200x675 pt) PDF with one full-bleed UI mockup per page and no text layer or captions. It covers the full AthleteBridge design set: the web console, three mobile screens, the marketing landing page, onboarding, and the AI Operations area. The sample data uses clubs such as Chennai Falcons FC, Mumbai City FC and Northside FC U16. Use it to show prospects the product before a live demo.

### Contents

- p1 Dashboard; p2 Teams list; p3 Team detail; p4 Team form; p5 Add member dialog
- p6 Programs list; p7 Program detail; p8 Session booking form; p9 Session detail; p10 Sessions list
- p11 Fixtures list; p12 Fixture schedule form; p13 Fixture detail with result; p14 Standings table
- p15 Performance; p16 Log workout dialog; p17 Record metric dialog; p18 Athlete profile; p19 Coach analytics; p20 AI insights
- p21 Esports tournament bracket
- p22 Mobile dashboard; p23 Mobile performance; p24 Mobile session
- p25 Landing page ("The operating system for sports & coaching"); p26 Onboarding wizard
- p27 AI generate program; p28 AI load assessment; p29 AI decision ledger with override; p30 AI model settings; p31 Assistant with squad context; p32 MCP agent tools

## AthleteBridge ad — Lost Property (1:1)

- Product: AthleteBridge
- Category: Ads
- Format: image, png, 1080x1080
- File: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-01-lost-property.png
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-01-lost-property.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-img-01-lost-property
- Tags: ad, image, workout-log, rpe, training

Square ad styled as a lost-property flat-lay: 'Two shin pads. One whistle. Every workout since March.' A workout log card shows RPE, load and notes.

### About

Static ad creative for AthleteBridge, part of the 5-image campaign built around the mascot Archie and the running line "Admin sits this one out." Each creative "benches" an old tool (paper, chat, spreadsheets).

### Visual

A square (1080x1080) ad shot as a tidy flat-lay of sports lost property: boots, shin pads, a whistle, a stopwatch, a swim cap, a cricket ball, a game controller and a cone, with luggage tags reading "ITEM 07: Tue session (no record)" and "ITEM 09: RPE (vibes only)". A crate of paper notes is tagged "BENCHED". Headline: "Two shin pads. One whistle. Every workout since March." Subline: "Log every workout: RPE, load, and notes. Then it stays found." A Workout Log card reads Completed, Tue 18:30, 42 min, RPE 8, load 336, notes "Last rep was ugly. Still counts." The Archie mascot gives a thumbs-up. Footer: AthleteBridge logo, "Admin sits this one out.", "Get started free → atheletebridge.com", "Free plan. No credit card."

## AthleteBridge ad — Patch Sash (1.91:1 landscape)

- Product: AthleteBridge
- Category: Ads
- Format: image, png, 1200x628
- File: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-02-patch-sash.png
- Other sizes: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-02-patch-sash-1x1.png
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-02-patch-sash.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-img-02-patch-sash
- Tags: ad, image, sessions, booking, coaching, landscape

Landscape link-ad version of Patch Sash: a sash of coaching-chaos badges ('Rescheduled ×3', 'Seen. No reply.', 'Midnight scheduler') gets a 'completed' patch.

### About

Static ad creative for AthleteBridge, part of the 5-image campaign built around the mascot Archie and the running line "Admin sits this one out." Each creative "benches" an old tool (paper, chat, spreadsheets).

### Visual

A 1200x628 (1.91:1, link-ad and LinkedIn/Facebook feed) version of the Patch Sash creative. Same headline and subline as the square cut: "Booked tomorrow's sessions over DMs at 11 p.m. Again." / "Sessions go requested, confirmed, completed. Then feedback and a star rating." The wider frame shows the whole sash of embroidered badges for coaching chaos, labelled "Rescheduled ×3", "Seen. No reply." and "Midnight scheduler", while Archie stitches on an orange tick patch under a Requested → Confirmed → Completed, four-star callout. A phone under a towel is "BENCHED". Footer: AthleteBridge logo, "Admin sits this one out.", "Get started free → atheletebridge.com", "Free plan. No credit card."

## AthleteBridge ad — Dave's Leaving Do (4:5)

- Product: AthleteBridge
- Category: Ads
- Format: image, png, 1080x1350
- File: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-03-daves-leaving-do.png
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-03-daves-leaving-do.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-img-03-daves-leaving-do
- Tags: ad, image, programs, drills, coaching-continuity

Portrait feed ad: 'Dave's leaving. His drills aren't.' A clubhouse leaving party where Archie holds up Dave's published U14 pre-season program.

### About

Static ad creative for AthleteBridge, part of the 5-image campaign built around the mascot Archie and the running line "Admin sits this one out." Each creative "benches" an old tool (paper, chat, spreadsheets).

### Visual

A 1080x1350 (4:5) feed ad set at a clubhouse leaving party under a "Good luck, Dave!" banner, with a departing coach carrying a box of cones and young players and parents cheering. Headline: "Dave's leaving. His drills aren't." Subline: "Write the program once. Publish it. Reuse it next season." Archie holds up a card marked PUBLISHED: "Dave's U14 pre-season — Football · Intermediate · 6 weeks" listing drills such as "Cone weave" and "Sprint ladder". A ring binder of paper drills is tagged "BENCHED". Footer: AthleteBridge logo, "Get started free → atheletebridge.com", "Admin sits this one out.", "Free plan. No credit card."

## AthleteBridge ad — Bracket-O's (9:16)

- Product: AthleteBridge
- Category: Ads
- Format: image, png, 1080x1920
- File: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-04-bracket-os.png
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-04-bracket-os.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-img-04-bracket-os
- Tags: ad, image, esports, tournaments, brackets, vertical

Vertical story ad as a cereal box: 'Same great engine. Now in esports flavor.' Bracket-O's with a tournament bracket as the prize inside.

### About

Static ad creative for AthleteBridge, part of the 5-image campaign built around the mascot Archie and the running line "Admin sits this one out." Each creative "benches" an old tool (paper, chat, spreadsheets).

### Visual

A 1080x1920 (9:16) story ad parodying a cereal commercial. Headline: "Same great engine. Now in esports flavor." Subline: "Sunday league and the esports cup run on one competition engine." Archie, in a gaming headset, leaps out of a cereal bowl beside a "Bracket-O's" box ("NEW! Esports inside") whose "Prize inside" panel is a quarter/semi/final bracket won by Eastvale Rovers. A spreadsheet on a bench is tagged "BENCHED", with the small print "Serving suggestion. Six-tab spreadsheet not required." Footer: AthleteBridge logo, "Admin sits this one out.", "Get started free → atheletebridge.com", "Free plan. No credit card." Background is scattered with game-controller icons.

## AthleteBridge ad — Club Night Board Game (16:9)

- Product: AthleteBridge
- Category: Ads
- Format: image, png, 1920x1080
- File: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-05-club-night-board-game.png
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/images/atheletebridge-ad-img-05-club-night-board-game.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-img-05-club-night-board-game
- Tags: ad, image, roles, access-control, multi-squad, pricing

Landscape ad as a board game: 'Five squads. One board. Nobody flips it.' Every squad in one workspace, with role-based access; links to pricing.

### About

Static ad creative for AthleteBridge, part of the 5-image campaign built around the mascot Archie and the running line "Admin sits this one out." Each creative "benches" an old tool (paper, chat, spreadsheets).

### Visual

A 1920x1080 (16:9) ad styled as a family board game called "Club Night". Headline: "Five squads. One board. Nobody flips it." Subline: "Every squad in one workspace, with role-based access." The board is split into U9s, U14s, Esports, Vets and Women's 1st zones around a clubhouse, with Archie as the playing piece. Role cards on a rack read Player, Captain, Coach, Physio and Manager. A "How to play" card says "Role-based access on every move" and "House rule: no 'anyone with the link' spreadsheets." A spreadsheet on a bench is tagged "BENCHED". Footer: AthleteBridge logo, "Admin sits this one out.", "See plans → atheletebridge.com/pricing". Suited to YouTube, display and presentation slides.

## AthleteBridge ad — The Crew List (9:16)

- Product: AthleteBridge
- Category: Ads
- Format: video, mp4, 0:46, 1080x1920
- File: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-01-the-crew-list.mp4
- Captions: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-01-the-crew-list.vtt
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-01-the-crew-list.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-video-01-the-crew-list
- Tags: ad, video, roster, animation, vertical

46-second animated vertical ad on a pirate ship: three parrots shout three conflicting crew lists until one shared AthleteBridge roster shows everyone the same status.

### About

An animated 46-second vertical (1080x1920) ad with dialogue and music. On a ship called "The Riverside", three parrots perched on spreadsheet tabs ("U16 Squad", "U16 Parents", "Coaches only") squawk conflicting news about players ("Marco's suspended!", "Sal's playing!") while paper versions like FINAL_v2.xlsx pile up. The product's mascot, Archie, puts up the Riverside FC U16 roster on atheletebridge.com, with one status per player (active, suspended, captain, injured, released) and an upcoming league fixture. Tagline: "One roster, one status. Everyone sees it." The parrots end up "BENCHED". End card: "Admin sits this one out. Start free: set up your club workspace → atheletebridge.com. Free plan. No credit card." Built for Reels, Shorts and TikTok.

### Transcript

- [00:00] Marco's suspended!
- [00:01] Marco's captive!
- [00:02] Who's Marco?
- [00:03] Three parrots, three crew lists, all wrong.
- [00:07] I'm literally standing right here.
- [00:10] Sal's here. Sal's playing.
- [00:12] Is Sal suspended?
- [00:14] Yeah, no. Who's Sal?
- [00:16] One roster, one status. Everyone sees it.
- [00:29] Admin sits this one out.
- [00:36] Start free. Set up your club workspace.
- [00:42] The link's right up there.

## AthleteBridge ad — It's Not Magic (16:9)

- Product: AthleteBridge
- Category: Ads
- Format: video, mp4, 0:52, 1920x1080
- File: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-02-its-not-magic.mp4
- Captions: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-02-its-not-magic.vtt
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-02-its-not-magic.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-video-02-its-not-magic
- Tags: ad, video, standings, league-table, animation

52-second animated ad: 'The Great Archini' stage magic act, where recording one result makes the league table update itself (3-1-0 points, then goal difference).

### About

An animated 52-second landscape (1920x1080) ad with dialogue and music, staged as a magic show: "The Great Archini — Tonight only: the table that sorts itself." A tired league volunteer has been updating the table by hand every Sunday ("Two-one? Or two-two?"); Archie records one result (Riverside FC vs Northfield SC, Sunday League Div 2, Round 6) and the standings recompute. The line "It's not magic. It's 3-1-0. Points first, then goals" sets up the payoff, and the volunteer gets Sunday evening back ("All yours"). Banner: "Record a result. The table does the rest." End card: "Admin sits this one out. AthleteBridge. Get started free → atheletebridge.com. Free plan. No credit card." Aimed at league secretaries and club volunteers.

### Transcript

- [00:00] For my next trick, I'll update the league table, without touching it.
- [00:05] And now, my lovely volunteer.
- [00:07] I do this trick every Sunday, by hand.
- [00:12] 2-1 or 2-2? Hang on.
- [00:15] It's not magic. It's 3-1-0. Points first, then goals four.
- [00:35] So, my Sunday evenings?
- [00:37] All yours.
- [00:40] Admin sits this one out.
- [00:42] Get started free. The link's right there.

## AthleteBridge ad — A Fistful of Sprints (1:1)

- Product: AthleteBridge
- Category: Ads
- Format: video, mp4, 0:48, 1080x1080
- File: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-03-a-fistful-of-sprints.mp4
- Captions: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-03-a-fistful-of-sprints.vtt
- Notes: https://assets.burdenoff.com/products/atheletebridge/ads/videos/atheletebridge-ad-video-03-a-fistful-of-sprints.md
- View: https://burdenoff.com/products?assets=atheletebridge&asset=atheletebridge-ad-video-03-a-fistful-of-sprints
- Tags: ad, video, performance, metrics, animation, square

48-second animated square ad in spaghetti-western style: a coach swaps 'gut feeling' for a recorded 40 m sprint time and a trend line that shows the athlete getting faster.

### About

An animated 48-second square (1080x1080) ad with dialogue and music, styled as a western ("High noon · U18 sprint session"). Asked whether athlete Rosa is improving, the coach can only offer "She's... working hard", with a "Gut feeling" notebook nearby. Archie, in a cowboy hat, times her with a stopwatch and logs a 40 m sprint at 4.82 s in the Riverside FC Performance view, which shows she is 0.18 s faster than last week and has improved every month since March. Line: "Write it down. Let the line do the talking." The frames carry "Illustrative data · fictional athlete" and atheletebridge.com, and the ad ends on the AthleteBridge logo and "Admin sits this one out. Get started free." Aimed at performance coaches and parents of young athletes.

### Transcript

- [00:00] Is she improving?
- [00:02] She's... working hard.
- [00:05] Lovely.
- [00:11] Stopwatch, partner.
- [00:13] 4.82. In it goes.
- [00:17] Yee-haw!
- [00:26] .18 faster than last week.
- [00:28] Faster every month since March.
- [00:30] That's my girl.
- [00:32] Write it down. Let the line do the talking.
- [00:35] Admin sits this one out.
- [00:45] Get started free.